- Work backwards
- Break it into pieces
- Get crispy
... which are defined more in the review, and I expect most detailed of all in the book.
The review and book give blog posts as non-central examples, and I wonder how much these make sense there. Working backwards makes sense in terms of time allocation. Breaking it into pieces might make sense for a long post but not a short one. "Getting crispy" makes sense, but sounds like work.